How do we plan for next year’s business right now? I’m taking some lessons from the recent Christmas season in all its stress and glory and using them to plan what’s next.
Perhaps you can relate. I love Christmas. And, yet, Christmas can make me crazy: the to do list a mile long, the buying, the wrapping, the shipping, the decorating, the meal prep, the house cleaning, the blah, blah, blah…you get the idea, right?
All these things done in the name of celebrating both a religious and secular holiday at the same time. And the commercialism…let’s not even go to that place.
So, this year, early on in the season, I made a decision. I decided I was NOT going to get crazy this year. I was going to simplify. I was going to decide for myself and not be carried along by what everyone else does. I was going to choose how to spend my time and how to prepare and how to celebrate. The results made for a much more lovely and kinder Christmas.
Throughout it, I thought about my business, too, since I was still working pretty much through 12/23 and already focused on planning for next year. I had been spending a lot of time thinking about and strategizing content and helping my clients to do this, too, as I share about in Why Set the Stage to Write? So, it was natural to compare this time in my home life to my business life. Perhaps the same lessons had validity in the entrepreneurial world.
So often in my business, especially early on, I was swept up by what everyone else was doing, talking about, buying. It’s odd that as relatively intelligent people, we lose our ability to reason and process and decide for ourselves. Thoughts like: “Well, if I admire this person and this person is ______________(using, buying this program, doing this thing), then it MUST be good and I want it, too!” and “If the proverbial THEY say I NEED this if I ever want my business to grow, then I just MUST need it, right?”
I was fortunate that, sometimes, financial reality caused me to pass up some of these golden “opportunities.” Opportunities that for some were unopened programs collecting dust or buried in the deep, dark bowels of our emails. Or coaching programs that didn’t deliver on their promise of 6 figures in a single bound. Still, they were passed “opportunities” that left me feeling left out with the ever-wily FOMO (Fear Of Missing Out) working overtime.
Fortunately, the Universe had my back and I was able to trust that maybe there was some unforeseen reason why I didn’t buy, do, or follow people down that inviting path of promises. Instead, I waited and, lo and behold, better opportunities showed themselves when I was able to see them for myself. Programs and courses that did deliver and a coaching program and community that surpassed anything I imagined in terms of guidance and support to actually DO and grow and not just support each other to talk about it!
Just like this Christmas when I decided not to put up all the 6 or 7 bin-fulls of decorations, complaining about how hard it was to get them out of and back into the crawlspace and displaying ones I didn’t really love anymore (or maybe never did!) but I was compelled to put out. Instead, I simplified by displaying a small sampling of things I love. (Did people even notice the difference?)
Or when I decided that instead of spending lots of time making all the deserts in addition to the entre, I would ask for help.
Or instead of buying things just to buy, I would invest in and offer what people needed.
And instead of being caught up (miserably I might add) in all the hubbub of the whitewater experience of a holiday gone wild, I would plan and choose how I wanted to spend my time out of a place of honoring myself and my process.
And, guess what? Christmas still came and it was as it should be. And I found I was more present, less stressed and more empowered to experience it on my own terms. And so, I’ll carry its lessons into next year’s Business Plan:
- Simplify. Harder and more work doesn’t always mean better.
- Ask for help. Solopreneurs don’t have to be alone or lonely.
- Give people what THEY say they need, not what I think they need.
- Plan and choose how to spend time.
- Honor myself and my process.
After all, I started my own business for it to be just that: my own. Why would I only look to everyone else’s for inspiration, motivation and direction when they already reside in me?
I hope that you had a memorable holiday. Any lessons you’re carrying into your next year? I’d love to learn from your experience, too. Please share in the comments and may this next year be one in which you feel empowered to decide, do, and grow!